Facebook Monetization Requirements: Everything You Need to Know
As content creators and businesses carry on and leverage social media marketing for income, Facebook sticks out as a powerful platform for monetization. Whether you're posting videos, running a business page, or sharing engaging content, Facebook offers multiple solutions to earn money. However, these opportunities come with specific eligibility criteria and rules.
Understanding facebook monetization could be the first step to turning your articles into revenue. This article breaks down the main forms of monetization, their requirements, and best practices to keep eligible.
Types of Facebook Monetization
Facebook offers several monetization tools, including:
In-Stream Ads (for video content)
Fan Subscriptions (monthly support from followers)
Stars (virtual tipping during livestreams)
Branded Content (partnerships with advertisers)
Facebook Reels Bonus Program (invite-only)
Affiliate Marketing & Shops (for selling products)
General Facebook Monetization Eligibility Requirements
Before diving into each monetization option, Facebook enforces Platform-Wide Eligibility Standards, including:
✅ Comply with Facebook’s Policies
Community Standards: No hate speech, misinformation, or violent content.
Partner Monetization Policies: Rules regarding the kind of content that can make money.
Content Monetization Policies: Applies specifically to videos, including originality and engagement.
✅ Page or Profile Requirements
You must own a Facebook Page (not just a personal profile).
Your Page has to be published and active.
You must have authentic engagement (no fake likes or followers).
✅ Location and Age
Monetization tools are simply available in eligible countries.
Creators has to be 18 years or older.
Specific Requirements by Monetization Tool
📹 In-Stream Ads
These are ads that appear before, during, or after your videos.
Requirements:
10,000 Page followers
600,000 total minutes viewed within the last 60 days (range from live, uploaded, or replayed video)
At least 5 active video uploads
Videos should be at least 1 minute long
🌟 Stars
Viewers buy Stars and send them during live streams or on eligible content.
Requirements:
At least 500 followers to your page
Must stream or post content that meets engagement thresholds
Available only in supported countries
💎 Fan Subscriptions
Fans pay a fee every month to support your page and get exclusive content or badges.
Requirements:
10,000 followers OR 250+ returning viewers
50,000 post engagements OR 180,000 watch minutes within the last 60 days
📣 Branded Content
This lets creators tag sponsors in posts and obtain paid for partnerships.
Requirements:
Comply with Branded Content Policies
Use the Branded Content Tool to tag business partners
Must have a good engagement background and original content
How to Check Your Monetization Eligibility
Facebook provides a Monetization Manager tool:
Go to facebook.com/creatorstudio
Click Monetization from your left menu
Select your Page to watch eligibility status and suggestions
This will highlight which tools you be eligible for a, and which criteria you still need to meet.
Tips to Stay Monetized
Avoid reused or stolen content—originality is vital.
Engage consistently together with your audience to boost reach.
Stay updated on policy changes via Facebook's Creator Studio or Business Help Center.
Avoid policy violations for example using clickbait or graphic content.
Facebook offers lucrative monetization tools, but they feature firm requirements. As the platform becomes more competitive, meeting these standards—especially for video creators—requires strategy, quality, and consistency. Whether you're growing a brand name or constructing a creator business, understanding and following Facebook’s monetization rules may be the first step to turning engagement into income.