How do I start a Career in Digital Marketing?

Career in Digital Marketing

LifePage – shows what is the meaning of Career Counselling?
Digital Marketing

I find a Career in Digital Marketing very interesting. Almost everyone seems to be talking about How to start a Career in Digital Marketing, while I want to first develop an understanding of What is a Career in Digital Marketing. I was Googling about a Career in Digital Marketing and was lucky to find:

Saumya Pant's point of view!
Saumya Pant has 2 years & 1 month of professional experience in Digital Marketing. Saumya Pant has worked in Digital Marketing as Assistant Manager in Johnson Controls. In Saumya Pant's own words, this is how Saumya Pant got into Digital Marketing: "After doing BE in Electronics from Ramrao Adik Institute of Technology, University of Mumbai, I did PGDM in Strategic Marketing & Communications from MICA, Ahmadabad. I worked as a freelance content writer during my graduation and also taught underprivileged children. After my post graduation, I started working as an Assistant Manager in Johnson Controls-Hitachi Air Conditioning India Ltd."

Career Video on Digital Marketing
In a video, Saumya Pant has talked about various aspects of a Career in Digital Marketing. Saumya Pant started by explaining Digital Marketing as: "Digital Marketing is the marketing of products or services using digital channels to reach consumers. The key objective is to promote brands through various forms of digital media. Digital marketing extends beyond internet marketing to include channels that do not require the use of the internet." The video gave me so much food for thought.

We all know that only 10% of what is taught in Digital Marketing is actually used in real life. The education section of the video clearly explained what is the 10% needed in Digital Marketing. Saumya Pant touches upon these in the Education section of the Video:
Market Research
Branding & Trends
This Career demands specific Skills which only an experienced professional can lay out.
Saumya Pant then explains why these Skills are essential for a Career in Digital Marketing:
Story Telling
Tech Savvy
Creativity & Innovation
It is important to get an understanding of the Positives of this Career.
Saumya Pant believes that the following are some of the Positives of a Career in Digital Marketing:
Not Monotonous
Monetary Benefit
Challenges define a Career as much as the Positives of the same.
And, Saumya Pant believes that one needs to prepare for following Challenges of a Career in Digital Marketing:
Change in Technology
Deadline Pressure
Varied Target Audience

In the final section of the video Saumya Pant talks about How a day goes in a Career in Digital Marketing. This video is by far the best video on a Career in Digital Marketing, that I have ever come across. To see the full Talk, one needs to install the LifePage Career Talks App. Here is a direct deep link of the Video:
Career Counseling 2.0
This video on a Career in Digital Marketing was an eye opener and it got me very interested to learn more about the LifePage platform. Career Counseling has a new meaning with LifePage. LifePage is the world’s most evolved Career Platform. You can use LifePage to find your Career Objective. LifePage also offers the most comprehensive Career Planning process. You can use LifePage to explore more than a thousand Career Options. LifePage has the most exhaustive Career List. It is truly Career Counseling 2.0 LifePage has made a science of Career Counseling. Its awareness focussed approach is much more practical and action-oriented rather than absolutely any other Career platform. I suggest you learn more about them on:

Similar Career List on LifePage
I continued with my research on LifePage and thoroughly studied these links to gain more perspective:
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Pub: 03 Mar 2020 06:26 UTC
Views: 1840