Why Having Good Website Uptime is essential

Uptime measures the time a website is ready to go online. This is usually a technical definition which is quite easy to comprehend. But, what you must also know is the need for uptime for the business. Whether you're a multinational corporation, small business, retailer, blogger or an e-commerce platform- if the net traffic cannot achieve your site, for all practical purposes your online business channel is closed. That explains why site uptime, the percentage of time a niche site is available to internet users, can be an important metric for an internet site.
For the past few years, organizations are striving to ensure that the net users can access their site 100% of that time period as a quarterly or yearly goal. However, this is goal is hard to achieve and requires both preparation and some luck. Companies, big or small, at some time time face the issue of downtime. There are numerous causes that can cause a website to go down. A recent survey among small and midsized companies reveals that the best factors behind downtime are:

? Hardware failures ? Software failures ? Human errors and ? Natural disasters

To understand how uptime plays a part in a healthy business, you must realize how downtime negatively affects a small business. Your organization will likely to lose on several dimensions because of website downtime.

Sales and Revenue Are Affected If Site Uptime is Not Good As mentioned previously at the beginning of the write-up, sales should come to a halt when your website is down. Because the users can't access your webpages, your online business will come to a grinding halt. It is a major concern if your organization solely or majorly depends upon online sales. This will obviously result in lack of revenue. World?s biggest online retailer Amazon?s website remained down for almost 13 minutes in 2016. The outage has cost the company a loss of $2 million per minute.

Those businesses not solely influenced by their web presence also suffer some type of monetary loss when their site is down.

Customer Trusts and Loyalty Takes a Hit Due To Lack of Website Uptime It does not matter how good your site design is, how effective your promotions are and how well this content is written. If your website goes down often or requires a long time to load, all of your efforts spent to create an exceptional site will be in vain. When potential customers visit your website for the first time and find that it's unavailable, they'll likely never return. Even probably the most loyal customers do not hesitate to go to your competitor?s site that is only a click away. A 2017 survey conducted among 1000 UK consumers by Wirehive, a digital agency hosting specialist, revealed that 68% of them are negatively suffering from web downtime.

INTERNET SEARCH ENGINE Rank Positions Can Fall Due To Consistent Site Uptime Failure If your site remains inaccessible often, Se's will notice that. Your website? https://isdownstatus.com/status/hivehome.com may be negatively affected in the internet search engine result pages, if your online site experiences downtime often. On the other hand, maintaining an excellent site uptimestatistics can make your site rank better in the search results. Better ranks obviously mean increased traffic.

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Pub: 28 Apr 2023 13:58 UTC

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